How to Assess the Technical and Business Skills of Salesforce Developer Candidates

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7 min read

In today’s competitive job market, hiring the right Salesforce developers is crucial for businesses looking to leverage the power of Salesforce to streamline their operations, enhance customer relationships, and drive growth. However, assessing the skills of Salesforce developer candidates requires a thorough and multi-faceted approach. Beyond just their technical expertise, it's essential to evaluate their ability to understand and address business needs, work collaboratively, and contribute to the overall success of your organization.

In this article, we'll explore how to assess both the technical and business skills of Salesforce developer candidates. We’ll look at key evaluation strategies, including technical assessments, interviews, real-world scenarios, and soft skills evaluations, to ensure you hire Salesforce developers who can deliver high-quality results.

1. Understanding the Role of a Salesforce Developer

Before diving into the assessment process, it's important to clarify what a Salesforce developer does and what skills are essential for this role. A Salesforce developer is responsible for customizing and building applications on the Salesforce platform, typically using Salesforce’s proprietary programming languages like Apex and Visualforce, as well as tools like Lightning components.

Salesforce developers should have strong technical expertise in Salesforce tools and frameworks but also need to understand the broader business objectives of the company. They should be able to create solutions that meet the business needs, enhance the user experience, and integrate Salesforce with other platforms in the organization’s tech stack.

Thus, to hire Salesforce developers who can successfully fill this role, you'll need to assess not only their technical skills but also their ability to think critically, understand business requirements, and deliver solutions that add real value.

2. Evaluating Technical Skills

Technical skills are the foundation of a successful Salesforce developer. Here’s how you can assess their proficiency:

a) Salesforce-Specific Knowledge

Salesforce developers must have a deep understanding of the Salesforce platform, including the following:

  • Apex Programming: Apex is Salesforce's proprietary programming language used for backend development. Evaluate a candidate’s ability to write efficient and optimized Apex code.

  • Visualforce and Lightning Components: Candidates should know how to design and develop custom user interfaces using Visualforce or Lightning components.

  • Salesforce APIs and Integration: As Salesforce often needs to be integrated with other systems, a developer must be familiar with using REST and SOAP APIs, as well as tools like MuleSoft for seamless integration.

  • Salesforce Object Model: Understand how well the candidate knows Salesforce’s data model, including objects, fields, records, and relationships.

You can evaluate these skills through coding assessments, quizzes, or technical interviews that require candidates to solve real-world problems involving the Salesforce platform.

b) Problem-Solving Skills

Salesforce developers often face complex business challenges that require creative technical solutions. Assess the candidate’s problem-solving ability by giving them a hypothetical scenario that involves customizing a Salesforce instance or solving a technical challenge. Watch how they approach the problem and the logic they use to develop a solution.

c) Knowledge of Best Practices

A good Salesforce developer follows industry best practices for coding, deployment, testing, and security. Make sure the candidate is familiar with:

  • Governor Limits: Salesforce has strict governor limits to ensure platform stability. A strong developer should know how to work within these limits.

  • Modular Development: Assess whether the candidate writes reusable, modular, and maintainable code, as this reduces the long-term cost of system maintenance.

  • Version Control: Familiarity with version control systems like Git is crucial for collaboration and tracking changes in code.

d) Real-World Assessments and Technical Challenges

While technical interviews can assess the candidate’s theoretical knowledge, practical assessments are essential to see how they apply that knowledge. A coding test or take-home project where the candidate is asked to build a simple Salesforce app or solve a technical issue is a good way to assess their hands-on abilities.

You can also use pair programming or live coding sessions during the interview to gauge how well the candidate writes code in real time and solves problems on the spot.

3. Evaluating Business Skills

While technical expertise is important, business skills are equally vital for a Salesforce developer. Here’s how you can assess them:

a) Understanding Business Requirements

Salesforce developers need to understand the business’s needs and how Salesforce can address those needs. A developer who merely focuses on technical solutions may miss the mark in delivering value to the business. During interviews, ask candidates about previous experiences where they successfully gathered and interpreted business requirements.

You can provide a business scenario where they need to customize Salesforce to meet specific business goals, and evaluate their approach in terms of understanding requirements, proposing solutions, and translating those into Salesforce features.

b) Communication Skills

Salesforce developers work closely with both technical teams and business stakeholders. Strong communication skills are essential to explain technical concepts in a way that non-technical stakeholders can understand and to ensure the technical solution aligns with business objectives.

Ask the candidate to explain complex Salesforce concepts in simple terms or to describe how they would communicate with a non-technical business user about the status of a project.

c) Project Management and Delivery

A good Salesforce developer should be able to manage their time and projects effectively. They should know how to work within deadlines and deliver high-quality work. Ask about their experience working in agile teams, managing sprints, and delivering features iteratively.

A candidate with strong project management skills will be able to discuss how they prioritize tasks, handle roadblocks, and ensure that the development process stays on track.

d) Teamwork and Collaboration

Salesforce developers rarely work in isolation; they need to collaborate with business analysts, project managers, and other developers. Assess their ability to work in a team by asking about past collaborative experiences. Evaluate how well they integrate feedback, resolve conflicts, and contribute to team goals.

4. Assessing Soft Skills

In addition to technical and business skills, soft skills play a significant role in a Salesforce developer’s success. Some key soft skills to assess include:

  • Adaptability: Salesforce evolves constantly. A strong developer should be able to adapt to new tools, languages, and features.

  • Attention to Detail: Salesforce developers must ensure their solutions are accurate and free of errors. Look for candidates who are meticulous in their work.

  • Critical Thinking: Developers should be able to think critically and foresee potential issues before they arise. Pose questions that test their critical thinking and decision-making abilities.

5. Cultural Fit

Finally, cultural fit is an often-overlooked but crucial aspect of hiring. A Salesforce developer should align with your company’s values and working style. Assess whether the candidate’s attitude, work ethic, and approach to problem-solving align with your team culture. You can do this through behavioral interview questions and asking them about their experiences in team settings.

6. How to Hire Salesforce Developers

Hiring Salesforce developers is not a simple process, but by evaluating both technical and business skills, you can ensure you’re selecting the right candidate for your needs. Whether you're looking for a developer with expertise in Apex and Visualforce or someone who understands how to align Salesforce solutions with your business objectives, it's important to take a holistic approach during the hiring process.

If you’re looking to hire Salesforce developers, consider partnering with a development agency that specializes in Salesforce or using recruiting services that can help you identify top candidates. Some agencies, like Glorium Technologies, offer expert Salesforce developers who are proficient in both the technical and business aspects of the platform.

By implementing a structured hiring process that evaluates both technical skills and business acumen, you’ll be better positioned to hire Salesforce developers who can help transform your Salesforce ecosystem and contribute to your business's growth.

Conclusion

Assessing the technical and business skills of Salesforce developer candidates requires more than just checking off a list of required technical skills. It’s about understanding how well they can integrate with your team, understand business needs, and deliver impactful solutions. By using the right evaluation methods and looking beyond just technical proficiency, you can ensure that the Salesforce developer you hire will be a valuable asset to your business.

When you are ready to hire Salesforce developers, take the time to follow these best practices and find the right candidate who possesses not only the technical expertise but also the business acumen and soft skills necessary for success.